coretext.com.au
Adrienne started her working life armed with a Bachelor of Music but has since acquired over 25 years’ management experience in business and arts administration, project management and publishing. She has owned and worked in small publishing companies, building a strong production background and a keen awareness for the needs of the client in custom publishing. Adrienne is also an award-winning corporate documentary writer and director.
Brad works closely with clients and writers on content conception, execution and the final ‘red pen’ polish. Brad brings to the role more than 30 years’ experience as a journalist, editor and author, not to mention a passion for photography which he studied in the early years of his media career. Brad has been a senior staff writer, editor, and contributor to some of Australia’s most prestigious newspapers and magazines and is the best-selling author of Snowy – The Making of Modern Australia, the story of the Snowy Mountains Hydro-Electric Scheme, and Fields of Discovery the history of the Commonwealth Scientific and Industrial Research Organisation (CSIRO).
Tim is a multi-award-winning designer and illustrator specialising in presenting business information. His artwork has appeared on premium sites such as the 184-metre-long Sydney Silos, Melbourne’s trams in Sydney’s Powerhouse Museum and in Luerzer’s Archive. He majored in applied graphics at St Lukas Institute for Fine Arts, Brussels, and did a summer school with Milton Glaser at the School of Visual Arts, New York. A former art director with Text Media and creative director for Fairfax Business Media (BRW), Tim has designed more than 60 leading corporate publications, all confident, visually appealing, efficient, innovative and ultimately of consumer benefit.
Clarisa’s journalism and editing background is anchored in an enthusiasm for science and the natural world. She is also a keen illustrator and photographer. Clarisa majored in environmental science and journalism and minored in biological science and Koorie studies as part of her Bachelor of Science/Arts (Journalism) degree at Monash University. Clarisa has worked extensively in regional media, developing a strong appreciation for the challenges and opportunities facing regional Australia and the critical role of agricultural and biological sciences. (Clarisa is not related to Coretext director, Brad Collis).
After almost two decades reporting on and promoting rural communities in southern NSW, Catherine returned to Melbourne two years ago and manages Coretext’s communication services. With journalism and adult education qualifications, she helps clients to identify opportunities to tell their stories and effective ways to share information. This includes developing and implementing media strategies and producing quality information resources for a variety of audiences – from media and industry members to customers and community stakeholders.
According to some of Australia’s leading scientists, Gio has the best job in the world. As a specialist writer, she covers research news from across Australia, particularly in the areas of food, resource and energy security. Her scientific background (PhD in molecular genetics) allows her an insider’s perspective on technically complex issues and with the help of Coretext’s editorial team, gets to prove that great science can make great stories. As an assistant editor, she works with clients to produce publications that seek to make new or contentious or technically complex R&D issues accessible to a broader public.
Nicole Baxter loves the technical side of agriculture and enjoys nothing more than talking to farmers, agronomists, soil scientists and other farming professionals about what they are doing; the innovations being tried and their role generally in Australia’s advancement as a modern, sustainable food producer. Nicole hails from a grain-growing family in NSW and has a Bachelor of Arts in communication and psychology from Macquarie University in Sydney. After 17 years in Perth as a writer, sub-editor, photographer, managing editor and freelance writer, Nicole is today based in southern NSW, continuing Coretext’s policy of locating key staff in regional areas.
Melissa honed her journalism skills over several years at The Age and The Sunday Age newspapers, where she covered rounds including federal politics and regional affairs. She graduated from RMIT with a Postgraduate Diploma in Journalism with honours in 1998 following a Bachelor of Arts (Hons) from the University of Melbourne. She joined Coretext in 2006 after working at Monash University as a media adviser and writer.
Melissa consults for Coretext from Victoria’s Western District. She has 15 years’ experience in journalism and corporate communications in the agriculture, natural resources and medical sectors. Melissa has a Master of Arts (Communication) from RMIT University and specializes in communications strategy, media campaigns and corporate writing.
Alexandra Roginski’s inquiring mind and love for language has led her to write on topics ranging from medical science to real estate. She has written for the Age newspaper in Melbourne, the Big Issue magazine, music press, and for a range of corporate publications. Most recently Alexandra was Communications Manager for the Faculty of Medicine, Nursing and Health Sciences at Monash University, where she worked closely with researchers and academics and developed a suite of periodical publications. Alexandra has a Bachelor of Law/Bachelor of Arts degree from Monash University and is currently undertaking the RMIT Diploma of Writing and Editing.
Working at the interface between words and design, Cassandra brings a wealth of experience and a fiercely critical eye to Coretext’s publications. Her job is to read all copy to ensure consistency of style (punctuation, hyphenation etc), use of English and accuracy of information (names, web addresses etc), and to assemble a magazine’s ingredients – copy and images, ‘breakouts’ and captions – on the page in a way that makes sense. She works closely with creative director Tim Claeys. Cassandra has a degree in English, has co-edited a specialist medical college’s magazine and even writes occasionally – which is good for the soul.
Alice has worked extensively in the publishing industry, most recently art directing and producing event programs and magazines for clients such as the AGPC, Tennis Australia and Chadstone The Fashion Capital. She studied English literature and design history in a Bachelor of Arts at Sydney University and consolidated her design skills with a Diploma in graphic design for print. She also has a background in making and selling artisan cheese and wine, spending ten years in Scotland. Alice is currently undertaking a Cert IV in professional writing and editing and hopes to combine both language and design experience in her work.
Ken has been in publishing for more than 20 years and specialises in ‘infographics’, that is, maps, graphs, charts, diagrams and tables. Ken loves doing this work and maintains it makes stories more interesting and more likely to be read. Ken’s vast experience and high-level skill in systems and applications helps him thrive on heavy workloads and tight deadlines. Ken has previously worked as an art director for Time Australia, BRW, Personal Investor, Shares and CFO magazines, among others, both here and overseas.
Audrey was previously a Registered Nurse (div 2) for 8 years working in a range of multidisciplinary health care settings including orthopedics and oncology in Victoria and Queensland.
Audrey made the change from hospital wards to business by completing an Advanced Diploma in Business (accounting) in 2006. Since then she has worked in architecture, banking and the chartered environment but finds that she enjoys the creative atmosphere and close-knit team at Coretext. You will find Audrey managing the administration and accounts functions of the office on Mondays, Tuesdays and Thursdays.
And last but not least…
The most recent addition to the Coretext team, Larry, is director in charge of ‘meeting and greeting’. A graduate of Anthropology and Ballology from the Open Air University, Larry is a proponent of the Management by Walking Around technique as a way to build trust with colleagues. As a strategist, Larry likes to pick low-hanging fruit –– especially when it has been reduced to a core and can be found in somebody’s rubbish bin. Larry makes visitors feel special, loves a pat in return, and encourages staff to join him on his regular walks around the block where, it has to be said, there’s always a chance of sniffing out a good story.
Examples of our work
